May 20, 2014
8th Lallemand Pilot Farm day in Denmark
May 20, 2014
Five years ago, Lallemand Animal Nutrition created a farmer network : The Lallemand Pilot Farms.
Today, this network has grown with 15 pilot farms located in 8 different countries. We organize, there, visits for customers and prospects. Those farmers help us in our communication strategy. Thanks to this network , we are close from farmers needs.
From 24th to the 26th of March 2014, most of the farmers from the Pilot Farm ( 5 from France,……….) network and some distributors (…) have attended the 8th pilot farm day that we organized in Billund, Denmark.
The first day, we visited our Danish pilot farm (Peter Just) and the group was really interested by this farm, diet and silo silage management. Then we had a meeting session on different topics : Golden rules of good grass silage management practices, transition cows (with the key point in rumen management at this stressful period) . We also had a discussion with farmers about how increasing the visibility and awareness of our brands at farm level.
The trip continued with a dairy cow farm visit where ice cream is produced, and we also organized a rumen school workshop with the group on this farm. By the end, we visited the Stauning whisky farm, were we had the chance to visit the production part and test some whisky.